“The British-Romanian Chamber of Commerce is keen on reaffirming its attachment to the fundamental values of society through its campaign aimed at reinstating intellectual merit in its rightful place among social values and restoring the respect for the notion of education and its promoters (teachers and professors).
Such a social campaign is meant to improve the educational services beneficiaries’ attitude towards learning and -later on- towards work, as well as to fight the demotivation phenomenon among the teaching professionals in Romania. The social message of this campaign is one of positive motivation, non-discrimination and no stigma.
This British-Romanian Chamber of Commerce project –initiated by one of the B.R.C.C. Board Members- is (and shall remain) a social one, for the common good, not affiliated with any institutional, political or any other type of cause.
The idea of this media and P.R. campaign promoting the notion of education, culture and teaching profession was presented (also) during the Education Task Force meetings within Coalitia pentru Dezvoltarea Romaniei (starting from January 2018), as well as within the B.R.C.C. Education Round Table.”