HoReCa Business Accelerator is a short-term accelerator program providing education and mentorship, with a curriculum designed by over 20 experts, entrepreneurs and managers in the hospitality industry. The HoReCa Business Accelerator is an initiative of the Hospitality Culture Institute and is supported by Banca Transilvania, Coca-Cola, Ensight, Țuca Zbârcea & Asociaţii and Commons.

A number of 15 start-ups will be selected to be part of the HoReCa Business Accelerator, a program open to both established companies and future talented entrepreneurs who have a sustainable business model idea and display growth potential.

Applications are received from March 5 until April 5. The 15 selected start-ups will later be part of a six-week acceleration program, at the end of which, on May 29, they will have the opportunity to present their ideas to potential investors, during a Pitching Day.

Other HoReCa Business Accelerator mentors and trainers include entrepreneurs Dan Isai (founder of SaladBox), Radu Savopol (founder of 5ToGo) and Gabriel Iovu (founder of Expressoft), HoReCa experts, Tinu Sebeșanu (CEO of Trend Hospitality), Ray Iunius (CEO of Winsedswiss), Florin Itu, founder of Gourmet Entertainment and successful managers in the hospitality industry, such as Cristian Cristea, Business Development Manager Director Macromex.

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