The labour market is changing, and so are people’s expectations of employers. Authenticity, trust, organizational culture and the real employee experience have become important criteria in how companies are perceived and chosen.
On October 6, at JW Marriott Hotel in Bucharest, Employer Branding Conference 2026 will explore the next chapter of the field under the theme “The Next Chapter: Reinventing Work, Redefining Employer Brands”. This year’s edition starts from the questions employer brands face today: how do you remain relevant in a constantly changing market, how do you build trust beyond recruitment messages, and how do you turn an employer promise into a real experience?
Participants will discover concrete examples, insights from real projects and ideas they can adapt to their own organizations. The program addresses topics such as organizational culture, employee experience, EVP, communication and building trust, through sessions led by professionals with direct experience in the field.
Professionals from companies and agencies will take the stage to discuss projects, challenges and strategies developed within their organizations. Among the speakers at this year’s edition are: Georgiana Alecu (Head of Talent Development & Engagement, Lidl Romania), Sarah Goodall (CEO & Founder, Tribal Impact), Paul Olteanu (Master Trainer & Founder, Mind Architect), Anca Decu (People&Culture Director, Up Romania), Magor Csibi (Head of Leadership, Organizational Culture and Advisory, Trend Consult), Emilia Stroe (HR Director, Sphera Franchise Group), Dana Stoian (HR Manager, Provident), Elena Delcea (Senior People Business Partner & Head of Culture & People Experience, NN), Nicoleta Pantea (Group Chief People Officer, FAN Courier), Ioana Botian (Senior Employer Branding Specialist, Bosch Romania), Florin Tataru (Group HR Director, PHOENIX Romania – Help Net Farma, Farmexim, El Pharma), Aurelia Florea (Director Organizational Development & People Experience – Miele Brasov, Romania), Nora Anghel (Director, Head of Talent Acquisition & Communication, MHP – A Porsche Company Romania), Iulia Kolesnicov (Employer Branding Professional), Bogdan Badea (CEO, eJobs Group), Laura Vanani (L&D Business Partner, Bosch Romania), Raluca Dumitra (Head of Marketing, eJobs Group), Raluca Neacsu (Client Success & Wellbeing Engagement Senior Manager, Wellhub) and Carmen Negiba (Founder Synera Group – Organizational Transformation, Culture and Leadership).
SPECIAL GUESTS
Paul Olteanu (Master Trainer & Founder, Mind Architect) is one of the recognized voices in the field of personal and professional development in Romania. Founder of Mind Architect and host of the podcast of the same name, Paul has over 15 years of experience in programs dedicated to communication, leadership, trust, collaboration and resilience. At the conference, he will bring a neuroscience perspective to how people communicate, build trust and adapt to change.
Sarah Goodall (CEO & Founder, Tribal Impact) joins Employer Branding Conference with a perspective built on more than 20 years of experience in marketing and employer branding, including global roles at IBM, SAP and Hitachi. Founder of Tribal Impact, Sarah specializes in building brand trust through authentic employee involvement and turning employees into credible voices for the organization. She is the co-author of The Employee Influencer, which will be published in December 2026.
EMPLOYER BRANDING AWARDS 2026
Also on October 6, Employer Branding Awards 2026 will take place, a gala celebrating the year’s most notable Employer Branding projects and initiatives. The evening will spotlight campaigns and strategies recognized for creativity, relevance, authenticity and impact, giving recognition to the teams contributing to how companies build their employer brands.
More details about participation, the program and speakers at this year’s edition are available at www.employerbrandingconference.ro. To stay up to date with the latest news, follow us on Facebook and LinkedIn.
Employer Branding Conference & Awards 2026 is an event organized by Evensys, in partnership with Lidl Romania, Bosch Romania, Up Romania, Provident, Sphera Franchise Group, Wellhub, eJobs, Continental Anvelope Romania, Lactalis Romania, Distributie Oltenia, Tchibo Coffee Service and tbi bank Romania.
Evensys is an event planning company with 20 years of experience in organizing business events. Evensys is exclusively focused on developing its own conferences and seminars, covering seven areas of activity: Marketing & Communication, Internet & New Media, Finance & Investments, HR, Real Estate, Manufacturing and Retail. The events it organizes address current topics relevant to both the local business industry and Central and South-Eastern Europe.
