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The analysis of the medical insurance market, performed by Deloitte at the end of 2017, brings up the concept of smart medical insurance as a development direction of the industry in 2018. This tendency was generated by the constant change in the conditions of the policies, of the processes and legislation on a European level, which determined specialists in the field to state that 2018 would be a difficult year.

For this year, specialists in the medical insurance market predict an intensification of the pressure placed on increasing profits. Also, they claim that the needs of the people who have concluded medical insurance policies or who want to access this service will grow more and more. The study talks about the expectations of clients referring to an organizational policy centered around them, about the desire to benefit from elite medical services at accessible prices and customized insurance plans.

MediHelp Romania, part of MediHelp International, has anticipated this tendency of the market and, even since 2017, has come to meet the clients’ views, by creating customized health insurance plans. Moreover, MediHelp Romania places clients at the center of its organizational culture and is prompt to answer all the requirements it receives, with the help of the internal Customer Care department. Therefore, both in Romania, and on an international level, the company offers private smart-type medical insurance through a complex portfolio of products dedicated to individuals, as well as to companies, declares Zahal Levy, President of MediHelp International.

MediHelp International is the most important supplier of private health insurance with international coverage in Central and Eastern Europe, and it has been present on the market for more than 15 years. With agencies in Romania, Hungary, Poland and Bulgaria, MediHelp successfully combines international health insurance with medical assistance, to the benefit of its clients.