David Intercar announces the launch of the integrated rebranding campaign
David Intercar announces the completion of the rebranding process, starting in May 2018, by adopting a new image that faithfully reflects the identity of the company. The rebranding campaign was inspired by the organizational culture, mission, vision and values, and the need to translate into words and graphics the performance of the services offered to its clients.
The enhanced formula is defined by a creative and recognizable design, attributes accomplished through a mixture of pleasing color and aesthetic format that invites to communication. The new logo offers sustainability to the change of image, being representative of the company profile and striking a balance between market demands and David Intercar values. The whole concept has the role of presenting the company in a personalized manner, promoting their professionalism and dedication towards each project, ideas conveyed with the help of the communication and PR agency Nomade Communication.
We have been striving for 13 years to provide our customers with a positive experience in every interaction, whether it’s a simple airport transfer or a long-term collaboration. We wish to communicate to all partners that David Intercar is a brand of tradition. Built on a sustainable strategy, focusing on premium transport services, the company provides customers with increased safety and comfort, 24 hours a day, 7 days a week, says Ortansa David, General Manager David Intercar.
Founded in 2005, the company offers car rental services, hotel-to-airport transfers, country tours with English-speaking drivers and complete logistics services for international events. The David Intercar portfolio includes Romanian and multinational companies in various fields: IT, Real Estate, Food & Beverages, Banking, Farming, Retail, Hospitality, Automotive, Financial, and Embassies. The company also actively engages in business communities in the country and abroad, being part of the Romanian – German Chamber of Commerce and Industry, the Romanian – Dutch Chamber of Commerce, the Romanian – Belgian Chamber of Commerce, and Romanian – British Chamber of Commerce.